Breaking | Camp 2011 | Fall Conference and Mentoring Project | JAWS Camp blog | Recent/Events
Branding U starts yesterday
Branding U: Building your journalism “Brand” Megan Cotrell loves writing about public housing in Chicago. Robin Phillips finds her brand predates her knowledge of it. Mary Curtis stays flexible with media platforms and shares her passions for culture and politics. Whether branding intentionally or by accident, JAWS CAMP panelists understand what makes them unique and how to use their passions and skills to build and develop closer relationships with their audiences. Those elements meld into each woman’s brand, sometimes empowering, sometimes overwhelming, always undeniable. “If you think you are not a brand, you are fooling yourself,” Phillips said. Curtis had... read more
