JAWS CAMP • • • SEPT. 23 – 25, 2011 schedule

JAWS CAMP 2011 l


JAWS Conference And Mentoring Project  2011

JAWS CAMP 2011 will be a three-track program.  Attendees can pick and choose among all three and explore these significant areas:
• Building your brand and your career: Focus on skills development with an emphasis on building your brand, and the future of publishing.

• The issues of our day: In light of the Lara Logan story we will look at the risks and benefits of women covering war and the military, including not only women reporting but also women serving in the military and setting policy.

• The art of audio and telling stories: The age of digital media has resurrected a need for good writing for radio and online audio.  We’ll be sharing pointers and insights on how to do it better.

Your registration of $265 includes all panels and events except the “I Can Do It!” training, as well as the following meals:  Friday dinner, Saturday breakfast, lunch and dinner, Sunday breakfast and dinner.

CAMP Schedule

FRIDAY, Sept. 23, 2011

8:30 a.m.                          Board of directors meeting

 

12:30 – 4 p.m.                                     I Can Do It! Women Entrepreneurs in Journalism

This multimedia training will be divided into two levels, beginning and advanced.  We are bringing in some top-level trainers for a can’t-miss session.

Multimedia 101

A session for newbies on blogging and social media.  Trainer: Megan Cottrell.  Megan is a blogger for the Chicago Reporter, an award-winning investigative magazine. Her own blog, One Story Up, won the Best Chicago Blog award from the Chicago Reader in 2010. Megan has done stories for AOL, Change.org, NPR and a few other publications.

Multimedia 201

This session is for those who already have a blog or website, or know the basics of social media, and want to learn more advanced skills. Trainer: Susan Mernit. Susan is the editor and publisher of OaklandLocal.com, a news and community hub that focuses on social issues in Oakland, Calif. She also is a former V.P. at AOL & Netscape and a former Yahoo senior director.

3 p.m. – 5 p.m.                      Registration begins

Check-in, pick up your t-shirt and drop off auction items

4 p.m.                              CAMP 101 — an introduction for new Campers

6 p.m.                              Cocktails – cash bar

7 p.m.                              Dinner, CAMP introductions

SATURDAY, Sept. 24, 2011

8 a.m.                              Meet your mentor/ Symbiosis breakfast

9  – 10:30 a.m.               Concurrent panels (three tracks:  Careers, Issues, Art of Audio)

• Careers: The Future of Publishing
Mobile apps, iPads and eReaders, smaller newspapers (physically), new revenue models and new content ideas are all on the table at this panel discussion on the future of publishing. We will discuss how mobility is changing the way citizens “consume” their news and how new hardware is helping long-form journalism after a decade-long slump in the art of narrative journalism. We will explore what’s new in revenue models for journalism as well as talk about how we think differently about content models. Join journalists from all areas of the publishing world for a thoughtful discussion about the future of publishing. Panelists are: Susan West, Principal, West Gold Editorial consulting; Susan Mernit, Founder, Oakland Local, news & community hub, www.oaklandlocal.com and Knight Community Information Challenge Circuit Rider, www.infoneeds.org;  and Lisa Carricaburu, Assistant Managing Editor, The Salt Lake Tribune.  Moderator: Elissa Yancey, managing editor of Soapbox Media, professor of journalism University of Cincinnati

• Issues: Women and War: A Salon Conversation in Two Parts

Part One is from 9 – 10:30 a.m.   Part Two is from 10:45 to noon (see below)

The floodgates opened publicly earlier this year when Lara Logan of CBS News chose to reveal that she had been sexually assaulted and beaten in Cairo while covering Egypt’s Arab Spring uprising against the Mubarak regime. The dangers particular to women who cover war or fight wars are no secret. But how women work in the field and what we do to minimize danger while getting the job done remains an ongoing professional concern.  Experts who have been there and done that will lead a powerful conversation in this double session. Come for one or both with your questions and your insights.

PART ONE:  “The Difference We Make”
Why do women choose to go to war, either as journalists or as service members? What do our experiences, viewpoints and skills bring to coverage that would not be present otherwise? What makes the war experience so compelling that many reporters unpack it in memoir? What are the human rights and policy stories that often are overlooked but that women are helping to uncover? Discussion leader: Andrea Stone, senior national correspondent for The Huffington Post; principal speakers Anu Bhagwati, executive director of the Service Women’s Action Network; Cami McCormick, State Department correspondent for CBS News Radio; Nancy Youssef, national correspondent for McClatchy at the Pentagon, and Michele Weldon, multimedia journalist, memoirist and assistant professor of journalism at Northwestern University.

Art of Audio: Tell Your Story
This year, we begin honoring JAWS members with the launch of two new programs at JAWS Camp: The Fran Lewine Fund Memorial Interview and the oral history project “Tell Your Story.”  In the first panel, the Fran Lewine Memorial Fund launches its video interview series with Peg Simpson who will be interviewed by Edie Lederer. The video interview will take place in front of a JAWS live audience and will then be available for viewing on the JAWS website.

This is the 10th Shanahan Speech at the fall JAWS conference. The speech honors the values and interests of the late Eileen Shanahan, a trailblazing journalist, champion of a just society and founding director of the JAWS. Learn about Eileen in the video of her interview for the Washington Press Club Foundation Oral History Project at  http://wpcf.org/oralhistory/shan.html.

10:30 – 10:45 a.m.                        BREAK

10:45 a.m. – noon            Concurrent panels

• Career: Branding U: Building Your Journalism “Brand”

A career in journalism today takes more than a well-placed byline. Editors, producers, publishers, and readers want and expect more from the journalists who tell our stories – they want to know you. Journalists are expected not only to continue to deliver exceptional work, but also to use the digital and social media tools to get their work out there. Understanding how to convey your unique offering is essential. This session will provide insight into how to build your brand, how to capitalize on social and digital media, and how to get over the feeling that “branding” is just another dirty word for self-promotion. Panelists include Mary C. Curtis, a 2006 Neiman Fellow and past writer/columnist/editor for The New York Times, Associated Press, among others; Robin J. Phillips, web-managing editor for the Reynolds Center For Business Journalism and an expert on digital and social media; and Megan Cottrell, an innovative young journalist working on issues of poverty and class. Moderator: Lisen Stromberg, an award-winning essayist, columnist, and recovering MBA with over twenty years working in branding and marketing strategy.

• Issues: Women and War: A Salon Conversation in Two Parts

PART TWO:  “Keeping Safe”
What are the physical, emotional and sexual hazards of working in a war zone? The principal speakers will recount their experiences, touching on their worst, most frightening and most threatening moments. What are the most serious threats and how are the best ways to protect yourself?  Principal speakers: Anu Bhagwati, executive director of the Service Women’s Action Network; Cami McCormick, State Department correspondent for CBS News Radio; Nancy Youssef, national correspondent for McClatchy at the Pentagon.  Discussion leader: Andrea Stone, senior national correspondent for The Huffington Post.

• Art of Audio: Tell Your Story

For many years, JAWS members have talked informally of taking down the stories of our members. This year, we launch the oral history project with an open discussion about the vision for the project. Please join other JAWS members along with president-elect Kat Rowlands to brainstorm about the project, as well as sign up to record your own oral history at CAMP.

12:30 – 1:45 p.m.  Lunch Shanahan speaker

Diana Henriques
Diana is the author of “The Wizard of Lies,” a book about the Bernie Madoff scandal, as well at “The White Sharks of Wall Street” and “Fidelity’s World.”  She is a senior financial writer for The New York Times.  She has won several awards for her work on the Times’ coverage of the Madoff scandal and was part of the team recognized as a Pulitzer finalist for its coverage of the financial crisis of 2008.

2 – 3:15 p.m.                          Concurrent panels

• Career: Funding a journalism career shift

Journalism is in an era of chaos AND opportunity, changing in ways that few could have predicted — without a crystal ball, anyway. One way to take back your power is to determine new funding sources for your journalism, or perhaps find new funding for a shift to a new kind of journalism career. Listen to a panel of journalists talk about their strategies for finding everything from foundation grants to venture capital to journalism fellowships, how they became more entrepreneurial and how their discoveries led to new paths in their careers. Panelists: Cheryl Dahle, journalism entrepreneur; Margie Freivogel, editor, St. Louis Beacon; and Phuong Ly, freelance journalist and founder of Gateway California. Moderator: Dawn Garcia, Deputy Director, Knight Journalism Fellowships at Stanford.


• Issues: Engaging the Next Generation: How and why to teach new journalists

Given the crisis/opportunity in our profession, journalism education matters more than ever.  This session will examine some teaching strategies for facing challenges around technology, student reading habits, and multi-platform careers. The panel features:  Mary Kay Blakely, associate professor, Missouri School of journalism graduate school on why teaching long-form still matters, and how to do it; Melita Garza, PhD candidate at University of North Carolina-Chapel Hill, on re-tooling for a research/academic career; Yolanda Joe, associate professor, Columbia College, on teaching broadcast journalism in this multimedia age; and moderator Sarah Pollock, professor of journalism at Mills College, who will talk about the value (and challenges) of teaching undergrads in a low-tech liberal arts setting.

• Audio in the 21st Century: Tell Your Story

 

It’s not just about radio anymore.  The future of audio is bright, ripe with possibility–and new platforms.  Our panelists discuss their work in radio and multimedia, sharing what’s possible for individuals interested in exploring the exciting world of sound.  We’ll do some listening, address any fears of things technical, and share our varied career paths. Most importantly, we invite you to weigh in on the conversation.  Panel features: Jocelyn Frank, radio journalist, BBC Americana; Sue Schardt, executive director, The Association of Independents in Radio (AIR) and Kathleen Galligan, photographer and journalist, Detroit Free Press.  Moderated by: Jessica Alpert, producer, WBUR

 

3:30 – 4:30 p.m.

• Getting the Most from Google

Every day, millions of people around the world use Google’s search engine to find what they’re looking for.  Editors, journalists, producers, and others in the media have long known just how essential it is to be able to find and use information efficiently and effectively. The Google 101 workshop demonstrates ways to work more efficiently and effectively on the web. Whether you’re in broadcast, print, or digital journalism, these sessions introduce ways you can search smarter, keep better tabs on your beat, see what’s hot and what’s not, add a visual edge to your online content, and use Google on the go when you’re reporting in the field. Walk away from this workshop with tips and tricks and an online resource — for Google Search, Hot Trends, Insights, Reader, News, Maps, and more. Conducted by: Samantha Smith is a senior associate for Global Communications and Policy at Google in Washington D.C.

Free time.

“Cruise Director,” Mary C. Curtis will have ideas and options for enjoying the best Asheville has to offer.  Check at registration for sign-ups and coupons.

5:30 p.m.                              Group photo

JAWS photographer, Nina Zacuto, will tell us where.  Say cheese!

6:15 p.m.                          Books and browse

Something new this year.  Authors will be at tables before dinner.  We invite you to grab your favorite beverage, browse the many titles, buy some books and meet the authors.   Cash bar.

7:30 p.m.                             Dinner Keynote Address

Margie Freivogel

“My Favorite  Mistakes”

We hardly need an introduction for Margie. She is a star not only in JAWS, but in the field of journalism and online news. Margie is a founder and editor of the St. Louis Beacon.  Her passion for developing the new medium of online news has created a platform that combines the strengths of traditional reporting with the power of the Web.  She’s also a past-president of JAWS.  Now she’ll tell all: what it took to create an award winning news site — the victories, the mistakes and stories and the lessons learned in building a successful online enterprise and the transition from print to online journalism.

 

After dinner                                     Let’s Party!

We have some birthdays to celebrate and friends to talk to.  Join us for cake, ice cream, dancing, fun and games.  It’s all happening in the Foxfire rooms.  Party decorations, prizes and balloons included.

SUNDAY, Sept 25, 2011

8 a.m.                                                Meet your mentor/ Symbiosis breakfast

8:45 – 10:30 a.m.                             General membership meeting and board elections

10:30 – 10:45 a.m.                                    BREAK

10:45 a.m. – noon                            Concurrent panels

• Careers: Finances for journalists: How to run your business and manage your money

As an increasing number of journalists are becoming their own brands, and managing their own careers without the benefit of a corporate employer, there are many more things to manage than just reporting and writing. You may need to act as your own HR and billing departments (or know when not to) and how to manage your financial goals, including retirement planning. Come to learn that managing your money is just as important as managing your image, your source relationships and your voice. Get valuable tips about managing the books, saving for your goals, including retirement, and how to see yourself as a business person as well as a journalist. Panelists:  Stacie Brew, founder and owner of By the Books, and Marion Asnes, managing director, chief marketing officer, Envestnet. Moderator:  Amy Resnick, editor, IFR Americas at Thomson Reuters.

• Issues: Meet the Millennials

We were born between 1981 and 2000 and are coming of age in the millenium. The oldest of us is 30. The youngest is eleven. Meet the Millennials. We are the most ethnically and racially diverse generation. We are starting out as the most politically progressive age group in modern history. And we are the first generation in human history who see tweeting, texting, Facebooking and Googling not as innovations, but as everyday parts of our lives. This panel aims togive the audience insight into how millennials consume news and information, how we cover it as journalists and what we imagine for the future of information sharing. Panelists: Karen Cheung, editor, Fierce Healthcare and JAWS fellow; Aviva Gat who reports on corporate bankruptcy for The Deal LLC and is a JAWS fellow; and Erica Phillips, who covers entertainment law for the Daily Journal in Los Angeles. We’ll also have JAWS board member Jessica Rettig on the panel. Rettig reports on, well, everything, for U.S. News & World Report. Moderated by old millennial, Lauren M. Whaley, 30, who is a multimedia reporter for the California HealthCare Foundation Center for Health Reporting.

• Art of Audio: Tell Your Story

After our Saturday brainstorming and discussion on the launch of the oral history, project please join us in recording your own oral histories with the help Jessica Alpert Silber from WBUR.

• Getting the Most from Google

Every day, millions of people around the world use Google’s search engine to find what they’re looking for.  Editors, journalists, producers, and others in the media have long known just how essential it is to be able to find and use information efficiently and effectively. The Google 101 workshop demonstrates ways to work more efficiently and effectively on the web. Whether you’re in broadcast, print, or digital journalism, these sessions introduce ways you can search smarter, keep better tabs on your beat, see what’s hot and what’s not, add a visual edge to your online content, and use Google on the go when you’re reporting in the field. Walk away from this workshop with tips and tricks and an online resource — for Google Search, Hot Trends, Insights, Reader, News, Maps, and more. Conducted by; Samantha Smith is a senior associate for Global Communications and Policy at Google in Washington D.C. 

Noon   Auction closes

Lunch on your own and free afternoon

12:30 p.m.                          New board meets

Afternoon                    Peer-to-peer multimedia training

JAWS women will share expertise and swap tips about navigating the digital realm.

6 p.m.                               Cocktails – cash bar

7 p.m.                                    Dinner

After dinner                      Wine & whine

MONDAY, Sept. 26, 2011

Check out time for the Crowne Plaza is 11 a.m.

THE BASICS

JAWS Fall CAMP 2011
When:  September 23-25,2011

Where: Crowne Plaza Hotel & Resort * One Resort Drive * Asheville, N.C. 28806

Reservation number:  877-270-1393 (Don’t forget to the tell the reservation desk you are with JAWS to receive the special conference rate.)

Room Rates for JAWS:

Double  $106 per night

King  $112 per night

King Executive Suite   $145 per night

Loft Suite  $175 per night

Registration fees:

$265 Includes Friday dinner, breakfast, lunch and dinner on Saturday, breakfast and dinner on Sunday.

SPECIAL OFFER: If you live in the Asheville area and would like to come for Saturday only, we can offer you a Day-CAMPer rate of $125.  That includes lunch.

Bonus session on Friday:  $50